Live chat is a great way to make it easy for your customers to contact you. If you like the concept of them having the capacity to go to your website and ask a live agent a question, you ought to look into live-chat.
Anyone home?
Recently, Ivana Taylor wrote an article for the American Express OPEN Forum about live chat and how it can make a company more available to consumers. Have you ever walked around a department store looking for an employee to answer your question? It’s aggravating. With live chat, your customers won’t have that encounter when visiting your website. They can ask you a question and get the response right away.
Live chat apps
There are several tools you can use for live chat that are both powerful and affordable. One simple app is called Olark’s live chat tool. Its simple design makes it easy to use, but it doesn’t have a lot of extra features. A few others that are a little more robust are LiveChat.com, SnapEngage, and LivePerson. These allow business owners to use their mobile devices to live chat, which could be helpful if you’re not always in front of a computer.
The trend
The reason this trend seems to be growing is that is can give a company an edge over a competitor. Additionally, it can instill confidence in the consumer and help build a long lasting relationship.
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