Promote Your Biz with a 6-Second Looping Video
No doubt you’ve been interested in the new Vine video platform, but are also a bit perplexed on how to make use of it. I mean, six seconds of video isn’t a lot of time to utilize in any message. Nevertheless, the truth is, the limitations of this medium are also part of its power. Using this time judiciously has led to some resourceful uses and messaging!
How other businesses are making use of Vine videos
Vine has witnessed businesses produce some very innovative and impressive videos since they’ve launched. Despite the time limitations, some businesses have embraced the platform and are creating Vines that are getting significant attention and views. The key to winning with Vine is to emphasize the quirky, fun and new parts of the products or messages you are trying to feature. Nobody expects an epic film, but even so, they do expect to be entertained! Some ways companies are using Vine videos include videos about new products or people, customer service messages, and human-interest pieces. Businesses of every size are discovering cool ways to employ Vine videos.
Lowes home improvement store has created some incredibly well-liked Vines sharing quick tips for the home, in their #lowesfixinsix Vine videos.
Bacardi is using short videos to share their favorite drink recipes featuring their rum.
One of their competitors, Malibu Rum, dove right in and made some cool refreshing Vines of their own!
Taco Bell used Vine as an integral piece of the product launch for their Cool Ranch Doritos Locos Tacos.
General Electric is using Vine to showcase innovative videos that share science in cool ways.
Clothing retailer The Gap is using it to tout their products, via a sort of online video catalog.
Let your imagination run wild!
Companies are using Vine videos in numerous ways, from product introductions to people and company messages. The great thing is that these videos take very little time and effort to produce. Take a trip over to Vine and find out if this is something your company can use. It won’t take much time!